Unlock more value with Mida integrations

Google Analytics 4

Data out

Send Mida A/B test exposure and conversion events to GA4 for advanced analysis alongside the rest of your traffic data.

Google Tag Manager

Data out

Push Mida experiment events to the dataLayer so you can fire any tag in GTM based on the variant a visitor saw.

Segment

Two-way sync

Two-way sync: stream Mida test events into Segment, and ingest Segment track events into Mida as goals.

Mixpanel

Data out

Pipe variant exposure and conversions into Mixpanel for funnel, retention, and cohort analysis by experiment.

Amplitude

Two-way sync

Send experiment data to Amplitude and mirror Amplitude events back into Mida for deeper product analytics.

Hotjar

Data out

Tag Hotjar session recordings and heatmaps with Mida test and variant IDs to watch real users in each variant.

Microsoft Clarity

Data out

Tag Clarity session replays and heatmaps with Mida experiment data for free, GDPR-friendly behavior analysis.

PostHog

Two-way sync

Forward Mida events into PostHog and capture PostHog events as Mida goals for unified product + A/B testing.

Heap

Data out

Send Mida exposure and conversion events to Heap for autocaptured funnel and retention analysis by variant.

Fullstory

Data out

Tag Fullstory session recordings with Mida variant data so you can replay how each cohort behaved.

Lucky Orange

Data out

Tag Lucky Orange recordings and heatmaps by variant to understand the why behind each experiment result.

Pendo

Data out

Stream Mida experiment data into Pendo to segment product analytics and in-app guides by test variant.

LogRocket

Data out

Tag LogRocket session recordings with Mida experiment data to debug and analyze behavior per variant.

mParticle

Data out

Route Mida A/B test data through mParticle CDP and distribute it to every connected downstream tool.

Gainsight PX

Data out

Send Mida experiment events to Gainsight PX to analyze product engagement broken down by variant.

Mouseflow

Data out

Tag Mouseflow recordings, heatmaps, and funnels with Mida variant data for deeper qualitative analysis.

Smartlook

Data out

Tag Smartlook session recordings with Mida experiment metadata to filter replays by variant.

Inspectlet

Data out

Tag Inspectlet sessions with Mida test and variant IDs so you can search and filter recordings by experiment.

RudderStack

Data out

Stream Mida A/B test events into RudderStack and fan them out to every destination in your CDP.

Kissmetrics

Data out

Send experiment data to Kissmetrics for cohort and funnel analysis broken down by Mida variant.

Woopra

Data out

Push Mida test events into Woopra to analyze customer journeys segmented by experiment variant.

GoSquared

Data out

Track Mida A/B test events in GoSquared Trends and filter people by the variant they were exposed to.

Piano Analytics

Data out

Send Mida experiment data to Piano Analytics for advanced segmentation in your enterprise dashboards.

Matomo

Data out

Send Mida A/B test events to your self-hosted Matomo instance for privacy-first experiment reporting.

Plausible

Data out

Send Mida exposure and conversion events to Plausible as custom events with privacy-friendly tracking.

Yandex Metrica

Data out

Trigger Yandex Metrica goals from Mida experiments to report A/B test impact in Metrica dashboards.

Countly

Data out

Stream Mida experiment events to your self-hosted Countly instance for privacy-focused product analytics.

June.so

Data out

Send Mida A/B test data to June.so to track experiment performance inside B2B SaaS product analytics.

HubSpot

Two-way sync

Track HubSpot form submissions and meeting bookings as Mida goals; push variant data into HubSpot CRM.

Klaviyo

Two-way sync

Push Mida exposure data into Klaviyo to segment email flows by variant, and capture Klaviyo form submits.

Customer.io

Data out

Send Mida experiment events to Customer.io to trigger lifecycle messages based on which variant a user saw.

Braze

Data out

Forward Mida A/B test events to Braze and personalize cross-channel campaigns by experiment cohort.

OptinMonster

Data in

Capture OptinMonster popup conversions and displays as Mida goals to measure list-building uplift.

CleverTap

Data out

Send Mida experiment data to CleverTap to segment users and trigger campaigns by A/B test variant.

MoEngage

Data out

Stream Mida A/B test events into MoEngage to power personalized engagement campaigns by cohort.

Wisepops

Data in

Capture Wisepops popup form submissions, displays, and closes as Mida conversion goals.

Justuno

Data in

Track Justuno popup signups and engagements as Mida goals to measure A/B test impact on lead capture.

Typeform

Data in

Track Typeform submissions as Mida goals — works with both embedded forms and popups.

Tally

Data in

Track Tally form submissions as Mida goals with a single integration toggle, no code required.

JotForm

Data in

Track JotForm submissions as Mida goals using the standard JotForm script or iframe embed.

Fillout

Data in

Track Fillout form submissions as Mida goals across embedded and popup forms.

Survicate

Data in

Capture Survicate survey completions and answers as Mida goals to measure A/B test impact on feedback.

Qualaroo

Data in

Capture Qualaroo survey responses, displays, and closes as Mida goals for richer qualitative tracking.

Calendly

Data in

Track Calendly meeting bookings, date selects, and views as Mida conversion goals across embed types.

Cal.com

Data in

Track Cal.com bookings as Mida goals using the official Cal embed API — works with inline and popup widgets.

Intercom

Data in

Capture Intercom messenger opens, message receives, and email captures as Mida goals.

Crisp

Data in

Capture Crisp chat opens, message sends, and session loads as Mida conversion goals.

Drift

Data in

Track Drift chat conversations, email captures, and meetings booked as Mida goals.

Tawk.to

Data in

Track Tawk.to chat starts, ends, and offline form submits as Mida conversion goals.

Tidio

Data in

Capture Tidio conversations, messages, and pre-chat form fills as Mida goals.

Zendesk Chat

Data in

Track Zendesk Web Widget chat starts, connects, and ends as Mida conversion goals.

Freshchat

Data in

Capture Freshchat messages and user creations as Mida goals to measure chat engagement uplift.

Olark

Data in

Track Olark chat conversations and messages as Mida goals across A/B test variants.

LiveChat

Data in

Capture LiveChat chat starts, opens, and messages as Mida conversion goals.

Help Scout

Data in

Track Help Scout Beacon opens, article views, emails, and chat starts as Mida goals.

Wistia

Data in

Track Wistia video plays, completions, 50% milestones, and Turnstile email captures as Mida goals.

Vimeo

Data in

Track Vimeo video plays, completions, and 50% watched milestones as Mida conversion goals.

YouTube

Data in

Track YouTube video plays and completions as Mida conversion goals using the iframe API.

Chameleon

Data in

Capture Chameleon product tour starts, completions, and exits as Mida conversion goals.

Appcues

Data in

Track Appcues flow starts, completions, skips, and step completions as Mida goals.

Userpilot

Data in

Track Userpilot content starts, completions, and dismissals as Mida goals to measure adoption.

Userflow

Data in

Capture Userflow flow starts, ends, and checklist completions as Mida conversion goals.

Paddle

Data in

Track Paddle checkout opens, completions, and closes as Mida goals to measure A/B test revenue impact.

WordPress

Data in

One-click install Mida on WordPress — auto-injects the tracking code and integrates with WooCommerce.

WooCommerce

Data in

Auto-track WooCommerce product views, add-to-carts, and orders as Mida conversion goals.

Webhook

Data out

POST Mida exposure and conversion events to any HTTPS endpoint for custom warehouses or workflows.