Fair, Simple Pricing with No Surprises
Billed Annually
Billed Monthly
A sandbox to explore, perfect for small sites.
Free Plan Includes
25,000 Monthly Test Users
Limited projects, tests, and goals
Unlimited team members
No-code visual and code editor
A/B testing & Split URL testing
AI-suggested copywriting
AI-assisted goal verification
Feature flags & toggles
Cross-domain testing
Share interactive reports
Full-featured A/B testing to optimize and grow.
Everything in Free, plus
100,000 Monthly Test Users
Then an additional $249 per 100K MTU
Unlimited projects, tests, and goals
Sequential testing
Server-side testing (SDK)
Advanced targeting rules
No-code deployment
Full 3rd-party integrations
Campaign scheduling
Personalized text
Request for QA Support
Custom features and support for scaling.
Everything in GROWTH, plus
100,000+ Monthly Test Users
Customized solutions
Managed service
Integrations support
Priority support
Dedicated CSM
Dedicated developer
Live Chat Support
SAML Single-Sign On (SSO)
Service Level Agreement (SLA)
A sandbox to explore, perfect for small sites.
Free Plan Includes
25,000 Monthly Test Users
Limited projects, tests, and goals
Unlimited team members
No-code visual and code editor
A/B testing & Split URL testing
AI-suggested copywriting
AI-assisted goal verification
Feature flags & toggles
Cross-domain testing
Share interactive reports
Full-featured A/B testing to optimize and grow.
Everything in Free, plus
100,000 Monthly Test Users
Then additional $249 per 100K MTU
Unlimited projects, tests, and goals
Sequential testing
Server-side testing (SDK)
Advanced targeting rules
No-code deployment
Full 3rd-party integrations
Campaign scheduling
Personalized text
Request for QA Support
Custom features and support for scaling.
Everything in GROWTH, plus
100,000+ Monthly Test Users
Managed service
Customized solutions
Integrations support
Priority support
Dedicated CSM
Dedicated developer
Live Chat Support
SAML Single-Sign On (SSO)
Service Level Agreement (SLA)
Monthly Tested Users (MTU)
25,000
100,000+
100,000+
Active Projects per Account
2
5
Unlimited
User Seats
Unlimited
Unlimited
Unlimited
A/B Testing (Same URL)
URL Redirect Testing
Multi Arm Bandit
Website Visual Editor (No code)
HTML / JS / CSS Code Editor
Traffic Allocation
Number of Goals / Metrics
2
Unlimited
Unlimited
Concurrent Tests
2
Unlimited
Unlimited
Number of Variations
1
Unlimited
Unlimited
AI-suggested Copywriting
Download Summary Report
Share Report (No login required)
Version History
3
Unlimited
Unlimited
Campaign Scheduling
One-click Deploy Winning Variation
Live Deployment
Content Personalization
Segment Targeting Rule
Event Targeting Rule
Country Targeting Rule
Device Targeting Rule
OS Targeting Rule
Browser Targeting Rule
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Tested users are the individuals who visit your website and are included in any of the A/B tests you're conducting.
Mida counts an MTU when a unique visitor interacts with at least one active experiment within a billing month. Each user is counted only once per month, regardless of how many experiments they participate in or how many pages they view.
Mida is designed to have minimal impact on your site speed. Our script is 10X smaller and faster than the competition (20KB vs 200KB++), keeping your website's performance smooth. You can see a detailed comparison of script and loading times here.
It is in close beta for now. Contact us through email to get into the beta testing for free.
Mida works with almost all websites that allow the addition of custom HTML codes.
Yes, it works on funnel all websites that allows you to inject custom HTML codes to the HEAD section.
Yes, Mida supports cross-domain testing! You can use the same project snippet across different websites or domains. Add the unique project snippet to each site you want to test or track goals within the same project.
No, it's all covered within the Growth plan. Our pricing plan doesn't charge you separately on features, it is purely a usage-based pricing model and all features are covered.
Mida is 10X faster than everything you have ever considered. Try it yourself.
Mida.so is a super lightweight A/B testing tool to help you experiment, analyze and implement conversion strategies in minutes.
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