Usage-based Pricing

Coming from a competitor? Contact support to talk about a free migration and price matched plan.

Annually (FREE 3 MONTHS)

Monthly

Forever Free

Best for websites with a smaller traffic

$0/mo

Growth

Run robust testing without a limit

$149/mo

Scale

Tailored solutions for larger teams

Custom

Forever Free

Explore AI powered tests, for free.

$0/mo

Growth

Run robust testing, on a budget.

$199/mo

Scale

Tailored solutions for larger teams.

Custom

Forever Free

Explore AI-powered tests, for free

$0/mo

Free Plan Includes

50,000 MTU

3 active domain

2 concurrent tests, variants and goals

A/B and split URL testing

Feature flaggings

AI-powered experiments

Built-in visual and code editor

START FOR FREE

Growth

Run robust testing, on a budget.

$149/mo

Everything in Free, plus

100,000 MTU
Then $100 for every additional 100,000 MTU

Unlimited active domains, seats, concurrent tests, variants and goals

Advanced targeting rules

No-code deployment

Full 3rd-party integrations

Campaign scheduling

Share and export reports

START 15-DAY FREE TRIAL

Scale

Tailored solutions for larger teams.

Custom

Everything in GROWTH, plus

1,000,000 MTU+

Customized solutions

Integrations support

Priority support

Dedicated CSM

Dedicated developer

CONTACT US

Forever Free

Explore AI-powered tests, for free

$0/mo

Free Plan Includes

50,000 tested users per month (MTU)

3 active domain

2 concurrent tests, variants and goals

A/B and split URL testing

AI powered tests

Built-in visual and code editor

START FOR FREE

Growth

Run robust testing, on a budget.

$199/mo

Everything in Free, plus

100,000 tested users per month (MTU)
Then $150 for every additional 100,000 MTU

Unlimited active domains, seats, concurrent tests, variants and goals

Advanced targeting rules

No-code deployment

Analytics and event integrations

Campaign scheduling

START 15-DAY FREE TRIAL

Scale

Tailored solutions for larger teams.

Custom

Everything in GROWTH, plus

Application customizations

Integrations support

Priority support

Dedicated customer success manager

Dedicated developer

CONTACT US

What is your monthly traffic?

50K
100K
200K
300K
400K
500K
1M
2M
3M
5M
10M+
Up to 10K visitors/month
$ 4420 / month billed annually

Simple pricing plans

Features

Free with some limit

Growth without limit

Scale for better pricing

Monthly Tested Users (MTU)

50,000

100,000+

1,000,000+

Active Domain

3

Unlimited

Unlimited

User Seats

Unlimited

Unlimited

Unlimited

Web A/B Testing

Split URL / URL Redirect Testing

Multi Arm Bandit

Website Visual Editor (No code)

HTML / JS / CSS Code Editor

Traffic Allocation

Number of Goals / Metrics

2

Unlimited

Unlimited

Concurrent Tests

2

Unlimited

Unlimited

Number of Variations

2

Unlimited

Unlimited

AI Generated Variations

Download Summary Report

Share Report (No login required)

Version History

3

Unlimited

Unlimited

Campaign Scheduling

One-click Deploy Winning Variation

Live Deployment

Content Personalization

Segment Targeting Rule

Event Targeting Rule

Country Targeting Rule

Device Targeting Rule

OS Targeting Rule

Browser Targeting Rule

Google optimize and beyond

We used before Google Optimize but also premium tools like Mutiny and VWO for which we easily paid 300-500 USD/month. This is polished A/B testing product, working as expected and on top of that AI recommendations which are super helpful at ideation stage.

Get started now - it's free!

Frequently asked questions

What is Monthly Tested Users (MTU)?

Tested users are the individuals who visit your website and are included in any of the A/B tests you're conducting.

How does Mida affect my site speed?

Mida is designed to have minimal impact on your site speed. Our script is 10X smaller and faster than the competition (17KB vs 200KB++), keeping your website's performance smooth. You can see a detailed comparison of script and loading times here.

Can I use Mida for native Mobile Development?

It is in close beta now. Contact us through email to get into the beta testing for free.

Can it run on my website (Webflow/Wix/Framer/etc)?

Mida works with almost all websites that allows the addition of custom HTML codes.

Can it run on funnel sites?

Yes, it works on funnel all websites that allows you to inject custom HTML codes to the HEAD section.

Do I need to pay separately for Live Deployment and Personalization?

No, it was all covered within the Growth plan. Our pricing plan doesn't charge you separately on features, it is purely a usage-based pricing model and all features are covered.

A/B testing platform for people who cares about website performance

Mida is 10X faster than everything you have ever considered. Try it yourself.