"Reliable testing platform!"
"Solid, smart, and valuable!"
"Simple and easy to use!"

Optimizely Alternative that is  really fast and affordable

Mida is a super lightweight A/B testing tool and have a better usage-based pricing model

Forever free up to 50,000 visitors
~18KB
Lightweight Script
<100MS
Test Variant Loading Time
50,000
Forever Free Test Users

Affordable Optimizely Alternative

Unlimited everything and usage-based pricing model, only pay for what you need.

Optimizely

Plan Name

Growth

Enterprise

Number of Tested Users

100,000+

Talk to Sales

Pricing

$149/month
billed annually

Talk to Sales

Have a Free Plan?

✅ 50,000 MTU

Talk to sales

Web Experimentation (A/B Test)

Unlimited Variations/Goals/Metrics

OS/User/Traffic Targeting

Download/Share Summary Report

Campaign Data Retention

✅ Unlimited

Talk to sales

Cross-domain Testing and Tracking

✅ Included

Talk

Campaign Scheduling

✅ Included

to

Personalize Text

✅ Included

Sales

Behavioral Targeting

✅ Included

People

Multivariate Testing

Coming soon

Talk to Sales

Personalization for Web

✅ Included

Deploy Rollouts for Web

✅ Included

Feature Flags

✅ Included

Forever free up to 50,000 visitors

Handy visual editor

Make changes NOW without waiting for your dev team to make time!

Simply click and edit to make changes on your copy, image url and styling

Drag-and-drop to reposition elements

AI assisted AB testing & ideation phase

Our AI tool helps with AB testing and comes up with new ideas for your tests. It's like a smart assistant that helps find the best strategies to increase your conversion rates.

100% faster than VWO

On Desktop environment, our test loads 30% faster than VWO and 100% faster on Mobile environment.

What our customer says about us

“An innovative easy to use interface not confusing; you don’t supercharge your classroom with have the right tools for teachingneed to explain experiences with it servicing”

Savannah Sarker

Onboarding Enablement Expert

“An innovative easy to use interface not confusing; you don’t supercharge your classroom with have the right tools for teachingneed to explain experiences with it servicing”

Savannah Sarker

Onboarding Enablement Expert

“So Google Optimize is gone. That was a blow to me, and the alternatives weren't looking great. Mida, on the other hand, is epic.”

Mike Lewis

CEO and Founder

“An innovative easy to use interface not confusing; you don’t supercharge your classroom with have the right tools for teachingneed to explain experiences with it servicing”

Savannah Sarker

Onboarding Enablement Expert

“An innovative easy to use interface not confusing; you don’t supercharge your classroom with have the right tools for teachingneed to explain experiences with it servicing”

Savannah Sarker

Onboarding Enablement Expert

Frequently asked questions

What is Monthly Tested Users (MTU)?

Tested users are the individuals who visit your website and are included in any of the A/B tests you're conducting.

How does Mida affect my site speed?

Mida is designed to have minimal impact on your site speed. Our script is 10X smaller and faster than the competition (17KB vs 200KB++), keeping your website's performance smooth. You can see a detailed comparison of script and loading times here.

Can I use Mida for native Mobile Development?

It is in close beta now. Contact us through email to get into the beta testing for free.

Can it run on my website (Webflow/Wix/Framer/etc)?

Mida works with almost all websites that allows the addition of custom HTML codes.

Can it run on funnel sites?

Yes, it works on funnel all websites that allows you to inject custom HTML codes to the HEAD section.

Do I need to pay separately for Live Deployment and Personalization?

No, it was all covered within the Growth plan. Our pricing plan doesn't charge you separately on features, it is purely a usage-based pricing model and all features are covered.

A/B testing platform for people who cares about website performance

Mida is 10X faster than everything you have ever considered. Try it yourself.