Auto-track WooCommerce product views, add-to-carts, and orders as Mida conversion goals.
WooCommerce is part of the website or custom integration layer many teams already use to run their business online. Mida connects to it so experiments can be launched and measured without rebuilding your stack.
Mida connects with WooCommerce in the browser after both scripts or embeds are present on your website. Auto-track WooCommerce product views, add-to-carts, and orders as Mida conversion goals. The integration lets your team connect experiment exposure, visitor actions, and conversion goals without rebuilding your analytics or marketing stack.
Use the WooCommerce integration to connect Mida to your website or workflow quickly, so marketing teams can launch tests without waiting on a code deployment.
Capture important WooCommerce actions and use them as Mida conversion goals for page, offer, and personalization experiments.
Mida layers on top of WooCommerce instead of replacing it, so you can experiment with the pages and workflows you already have.
Send Mida experiment data into your existing tools, dashboards, or backend workflows for reporting beyond the Mida dashboard.
Mida and WooCommerce exchange the following events:
| Event | Direction | Description |
|---|---|---|
woocommerce-interaction |
Data in | Captured when a visitor interacts with WooCommerce on your website. |
woocommerce-conversion |
Data in | Captured when a visitor completes the primary WooCommerce action, such as a submit, booking, chat, video milestone, or checkout. |
In most cases, no. If WooCommerce is already installed on your site, Mida can detect or listen for the relevant browser events. A developer may only be needed for custom implementations or heavily modified embeds.
This integration primarily sends data from WooCommerce into Mida as conversion goals. Mida does not send personally identifiable information unless your own implementation adds it.
Yes. Once the integration is active, supported WooCommerce actions can be selected as Mida goals and used to evaluate A/B tests.
No meaningful impact is expected. Mida's tracking script is lightweight, and the integration uses the existing WooCommerce browser API or embed events that are already present on your website.
Mida is the lightweight A/B testing and personalization platform that integrates with the tools you already pay for.