One-click install Mida on WordPress — auto-injects the tracking code and integrates with WooCommerce.
WordPress is part of the website or custom integration layer many teams already use to run their business online. Mida connects to it so experiments can be launched and measured without rebuilding your stack.
Mida connects with WordPress in the browser after both scripts or embeds are present on your website. One-click install Mida on WordPress — auto-injects the tracking code and integrates with WooCommerce. The integration lets your team connect experiment exposure, visitor actions, and conversion goals without rebuilding your analytics or marketing stack.
Use the WordPress integration to connect Mida to your website or workflow quickly, so marketing teams can launch tests without waiting on a code deployment.
Capture important WordPress actions and use them as Mida conversion goals for page, offer, and personalization experiments.
Mida layers on top of WordPress instead of replacing it, so you can experiment with the pages and workflows you already have.
Send Mida experiment data into your existing tools, dashboards, or backend workflows for reporting beyond the Mida dashboard.
Mida and WordPress exchange the following events:
| Event | Direction | Description |
|---|---|---|
wordpress-interaction |
Data in | Captured when a visitor interacts with WordPress on your website. |
wordpress-conversion |
Data in | Captured when a visitor completes the primary WordPress action, such as a submit, booking, chat, video milestone, or checkout. |
In most cases, no. If WordPress is already installed on your site, Mida can detect or listen for the relevant browser events. A developer may only be needed for custom implementations or heavily modified embeds.
This integration primarily sends data from WordPress into Mida as conversion goals. Mida does not send personally identifiable information unless your own implementation adds it.
Yes. Once the integration is active, supported WordPress actions can be selected as Mida goals and used to evaluate A/B tests.
No meaningful impact is expected. Mida's tracking script is lightweight, and the integration uses the existing WordPress browser API or embed events that are already present on your website.
Mida is the lightweight A/B testing and personalization platform that integrates with the tools you already pay for.
Mida.so is a super lightweight A/B testing tool to help you experiment, analyze and implement conversion strategies in minutes.
