Display Security Logos and Payment Seals

Industry:
E-Commerce
Element:
Trust Badge
Time Effort:
15 Minutes

More than 50% of Internet users avoid buying online because they are afraid their financial information might be stolen. The fear of credit card information being stolen is a real concern.

Display multiple card Logos and secure Payment Seals to eliminate customers’ fears. Displaying this content will help the user understand what payment methods they can use as well as increase their trust in the security of your website and brand.

Image Credit: Play.com

Things to know before you start testing:> Run for at least 2-4 weeks
> The result must be statistical significance
> Segment results by device type
> Document learnings regardless of outcome
> Consider seasonal factors
> Test one variable at a time

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