Pay As You Grow

Adapt your plan to your growth with transparent pricing.

Annually

Monthly

Growth

Essential A/B testing for small websites, 100% free.

$199/mo

Pro

Advanced testing to drive growth. All inclusive.

$299/mo

Enterprise

Custom solutions for enterprises ready to scale.

$999/mo

Forever Free

Essential A/B testing for small websites, 100% free.

$299/mo

Growth

Advanced testing to drive growth. All inclusive.

$449/mo

Enterprise

Custom solutions for enterprises ready to scale.

$1,499/mo

Forever Free

Best for websites with a smaller traffic

$0/mo

GROWTH Plan Includes

100,000 Monthly Test Users

5 Projects / Domains

Unlimited Tests, Variations, Goals

No-code visual and code editor

Multi Arm Bandit

Personalized text

Campaign Schedule

Share interactive reports

Full 3rd-party integrations

START FOR FREE

Growth

Full access to the platform. All inclusive.

$149/mo

Everything in GROWTH, plus

100,000 Monthly Test Users

30 Projects / Domains

Advanced Post Segmentation

Advanced Targeting Rule

Mutually Exclusion Group

Breakdown Analysis

Server-side testing (SDK)

Customize Project Limit

AI Element Block Generation

START FOR FREE

Scale

Tailored solutions for larger teams

Custom

Everything in PRO, plus

100,000 Monthly Test Users

Unlimited Projects

Hosted Reverse Proxy

AI Optimize Routing

Managed service

Implementation support

Single Sign On (SSO)

Custom Integrations

Priority support

START FOR FREE

Forever Free

Explore AI-powered tests, for free

$0/mo

GROWTH Plan Includes

100,000 Monthly Test Users

5 Projects / Domains

Unlimited Tests, Variations, Goals

No-code visual and code editor

Multi Arm Bandit

Personalized text

Campaign Schedule

Share interactive reports

Full 3rd-party integrations

START FOR FREE

Growth

Run robust testing, on a budget.

$199/mo

Everything in GROWTH, plus

100,000 Monthly Test Users

30 Projects / Domains

Advanced Post Segmentation

Advanced Targeting Rule

Mutually Exclusion Group

Breakdown Analysis

Server-side testing (SDK)

Customize Project Limit

AI Element Block Generation

START FOR FREE

Scale

Tailored solutions for larger teams.

Custom

Everything in PRO, plus

100,000 Monthly Test Users

Unlimited Projects

Hosted Reverse Proxy

AI Optimize Routing

Managed service

Implementation support

Single Sign On (SSO)

Custom Integrations

Priority support

START FOR FREE

What is your monthly traffic?

50K
100K
200K
300K
400K
500K
1M
2M
3M
5M
10M+
Up to 10K visitors/month
$ 4420 / month billed annually

Simple pricing plans

Features

Free

Growth

Pro

Enterprise

Monthly Tested Users (MTU)

25,000

100,000

100,000

100,000

Number of Projects

2

5

30

Unlimited

User Seats

Unlimited

Unlimited

Unlimited

Unlimited

A/B Testing (Same URL)

URL Redirect Testing

Multi Arm Bandit

Website Visual Editor (No code)

HTML / JS / CSS Code Editor

Traffic Allocation

Number of Goals / Metrics

2

Unlimited

Unlimited

Unlimited

Concurrent Tests

2

Unlimited

Unlimited

Unlimited

Number of Variations

Control + Variant 1

Unlimited

Unlimited

Unlimited

AI-suggested Copywriting

Download Summary Report

Share Report (No login required)

Version History

3

Unlimited

Unlimited

Unlimited

Campaign Scheduling

One-click Deploy Winning Variation

Live Deployment

Content Personalization

Country Targeting Rule

Device Targeting Rule

OS Targeting Rule

Browser Targeting Rule

New vs Returning Visitor Rule

Browser Language Rule

Segment Targeting Rule

Event Targeting Rule

Google Analytics 4 Audience Rule

Mutually Exclusion Group

Advanced Post Segmentation

Customize Project Limit

Breakdown Dimension Analysis

Hosted Reverse Proxy

AI Optimization Routing

Managed Service

Custom Integrations

Implementation Support

Single Sign On (SSO)

Dedicated Account Manager

Frequently asked questions

What is Monthly Tested Users (MTU)?

Tested users are the individuals who visit your website and are included in any of the A/B tests you're conducting.

How does Mida affect my site speed?

Mida is designed to have minimal impact on your site speed. Our script is 10X smaller and faster than the competition (17KB vs 200KB++), keeping your website's performance smooth. You can see a detailed comparison of script and loading times here.

Can I use Mida for native Mobile Development?

It is in close beta now. Contact us through email to get into the beta testing for free.

Can it run on my website (Webflow/Wix/Framer/etc)?

Mida works with almost all websites that allows the addition of custom HTML codes.

Can it run on funnel sites?

Yes, it works on funnel all websites that allows you to inject custom HTML codes to the HEAD section.

Do you support cross domain testing?

Yes, Mida supports cross-domain testing! You can use the same project snippet across different websites or domains. Add the unique project snippet to each site you want to test or track goals within the same project.

Do I need to pay separately for Live Deployment and Personalization?

No, it was all covered within the Growth plan. Our pricing plan doesn't charge you separately on features, it is purely a usage-based pricing model and all features are covered.

A/B testing platform for people who
care about  website performance

Mida is 10X faster than everything you have ever considered. Try it yourself.